1. How is the scar treatment market recovering after the pandemic, and what structural changes will last?
Post-pandemic recovery is driven by delayed elective procedures and increased focus on visible scar outcomes. The market grew from delayed dermal procedures and stronger e-commerce channels, with home care products capturing 55% of post-2021 revenue. Long-term, telemedicine follow-ups and direct-to-patient silicone therapies remain permanent distribution shifts.






